Webinar Materials: Is There a Business Case for Digital Financial Services for Women Farmers?

Published on

April 12, 2021
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Women in rural areas, and in particular female farmers, have significantly less access to financial services than their male counterparts. Digital Financial Services (DFS) have the potential to unlock financial services for women in agriculture, but are constrained by significant gender gaps in DFS access and usage. 

In 2018, the World Bank provided Technical Assistance (TA) to three Financial Service Providers (FSPs) – Digifarm in Kenya, myAgro in Tanzania, and Fenix in Uganda – to help them design and deliver digitally-enabled financial services to female farmers.

In this webinar, the three FSPs and their technical assistance providers shared insights on the customer research process, their challenges, and the results from these engagements.  

Click here to access the webinar recording and slides.

About the Author(s)

CGAP
Producer of highlighted study

The Consultative Group to Assist the Poor is a global partnership of 34 leading organizations that seek to advance financial inclusion. CGAP develops innovative solutions through practical research and active engagement with financial service providers, policy makers, and funders to enable approaches at scale. Housed at the World Bank, CGAP combines a pragmatic approach to responsible market development with an evidence-based advocacy platform to increase access to the financial services the poor need to improve their lives.

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